Casino marketing
Build a casino marketing mix that brings depositors, not just clicks — and add Telegram as a low-cost, high-engagement channel.
Mini Apps · Bots · Channels
Successful casinos combine several channels and measure each by cost per depositor and player value.
Telegram reaches mobile, crypto-friendly players in a place where many casino brands are not yet competing hard. Adsun makes it self-serve.
Start with test budgets per channel. On Adsun: CPM bids start from 0.70 USDT and CPC bids from 0.02 USDT, with a $40 minimum crypto top-up and a 15 USDT minimum daily budget.
Follow your licence’s advertising code: no targeting minors, no misleading bonus or win claims, responsible-gambling messages where required. Adsun accepts gambling, casino and betting advertisers that hold a valid licence for the countries they target. Every campaign is reviewed against the Adsun moderation rules, Telegram rules and local law before it runs, so approval is never automatic.
Define GEOs and player value
Pick 3–4 channels
Add Telegram via Adsun
Track cost per depositor
Reinvest in the best channels
Adsun supports licensed gambling, casino and betting advertisers. Campaigns are reviewed against our moderation rules, Telegram rules and local law, and run only in countries where the operator is licensed. Approval is never guaranteed.
Casino marketing is everything an online casino does to acquire and keep players: advertising, affiliates, SEO, social, CRM, bonuses and community.
Choose licensed GEOs, build a mobile-friendly site, combine affiliates, SEO, ad networks and Telegram ads, track cost per depositor and improve retention with CRM.
It depends on GEO. Telegram ad networks often have lower CPM and CPC than gambling search ads; on Adsun CPM bids start at 0.70 and CPC at 0.02 USDT.
Yes — for licensed operators and their affiliates. Adsun accepts gambling, casino and betting advertisers that hold a valid licence for the countries they target. Every campaign is reviewed against the Adsun moderation rules, Telegram rules and local law before it runs, so approval is never automatic.
Not for Telegram ads — Adsun is self-serve. Agencies can still help with creatives and multi-channel strategy.
Compare spend with registrations, first deposits and player lifetime value per channel in your tracker or back office.
Top up your advertiser balance in crypto (USDT and other supported coins). Spending is deducted per impression or click, and you can pause a campaign at any time.
Adsun