Who uses Telegram Web
Telegram Web (web.telegram.org) and Telegram Desktop are used at work and at home on larger screens. Mini Apps, bots and channels open there just like on mobile, so your ad can show wherever the user is.
- Network Ads: rewarded, interstitial and task placements in Mini Apps
- Native Ads: sponsored messages inside Telegram bots
- Channel posts in topic communities
- Country, language and device targeting
Desktop vs mobile targeting
Pick desktop when your landing page is a dashboard, exchange, SaaS or long-form signup that converts better on a big screen; pick iOS and Android for app installs and quick actions.
Simple, low-cost bidding
CPM bids start from 0.70 USDT and CPC bids from 0.02 USDT, with a $40 minimum crypto top-up and a 15 USDT minimum daily budget. Test desktop and mobile as separate campaigns and compare cost per signup.
Track it end to end
See impressions, clicks, CTR and spend live. Add UTM tags so Telegram Web traffic shows clearly in your own analytics.