How post value is calculated
Advertisers price Telegram channel posts by views, not subscribers. The calculator multiplies your average views by an illustrative CPM for your niche, adjusted for the audience's country tier.
View rate (ERR) is average views ÷ subscribers. Very low view rates suggest inactive followers; rates above 100% usually mean views come from forwards or need checking. Both affect what advertisers will pay.
The channel value is an indicative range of 12–24 months of ad income; real sale prices depend on niche, history, growth and the buyer.