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What campaign management features would make AdsUn useful for advertisers who are new to Telegram marketing?

The Adsun features that help beginners on Telegram: guided form, recommended bids, CPC bidding, daily budgets, pause, country and language targeting, clear metrics and live support.

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Simple campaign dashboard with launch button, budget slider and toggles — Adsun features for beginners
Simple campaign dashboard with launch button, budget slider and toggles — Adsun features for beginners

Content owner: Adsun Editorial & Ad Operations Team · Last verified:

Quick answer

For advertisers new to Telegram marketing, the most useful Adsun features are the guided campaign form with recommended bids, CPC bidding so you pay only for clicks, daily budgets with instant pause, simple country and language targeting, one account for Mini App, bot and channel placements, clear per-campaign metrics (impressions, clicks, CTR, spend, CPM, CPC), USDT payments and direct support on Telegram.

Key takeaways

  • Recommended bids remove guesswork.
  • CPC limits risk while learning.
  • Daily budget + pause keeps spend safe.
  • Clear metrics show what works fast.

Beginner-friendly features

  • One account for Telegram Mini Apps, bots and channels — Adsun Network (Media, Inline) and Native Ads (channel posts, bot messages).
  • CPM or CPC bidding: pay for clicks when you want traffic, not only for views.
  • Prepaid balance in USDT — no TON purchase or price swings needed.
  • Daily budget per campaign and instant pause at any time.
  • Country and language targeting in a guided campaign form with recommended bids.
  • Per-campaign impressions, clicks, CTR, spend, CPM and CPC in the monitoring view.
  • Direct support from the Adsun team on Telegram (@ADSunSupport) and support@adsun.io.

A first-week routine

  • Day 1: launch two creatives on CPC with a small daily budget.
  • Day 3: pause the creative with lower CTR.
  • Day 5: compare countries by cost per sign-up.
  • Day 7: raise the budget on the winner.

Metric definitions and formulas

CPM
Cost per mille: what an advertiser pays for 1,000 ad impressions.CPM = (Ad spend ÷ Impressions) × 1,000
CPC
Cost per click: average price an advertiser pays for one click.CPC = Ad spend ÷ Clicks
CTR
Click-through rate: the share of impressions that produced a click.CTR = (Clicks ÷ Impressions) × 100%
eCPM
Effective CPM: what a publisher earns per 1,000 impressions, whatever the pricing model.eCPM = (Publisher earnings ÷ Impressions) × 1,000
Fill rate
The share of ad requests that returned an ad.Fill rate = (Filled ad requests ÷ Total ad requests) × 100%

More terms in the glossary and the advertising metrics guide.

Worked example

Hypothetical example — not real Adsun or Telegram Ads data

A small business tests two platforms for 7 days with $100 each. Official Telegram Ads at a $2 CPM gives 50,000 views and 250 clicks (CPC $0.40). An Adsun CPC campaign at a $0.10 bid gives 1,000 clicks. With a 10% sign-up rate, cost per sign-up is $4.00 vs $1.00. Setup time: note minutes from sign-up to first live ad on each platform. Decide on your own measured numbers.

Adsun measurement methodology

Adsun counts an impression when an ad is rendered in a publisher block, a click when the user opens the ad destination, and a reward only after the server-to-server Reward URL confirms completion. Debug-mode traffic is excluded from billing and reports. Metrics are shown per platform, block and country in the partner and advertiser dashboards. Adsun does not publish aggregate network benchmarks in this guide; any number below marked “Hypothetical” is illustrative only. See the SDK documentation for integration details.

About Adsun

Adsun is a Telegram advertising network operated by Adsun. Products: Rewarded ads, Interstitial ads, Task ads, Native ads. Platforms: Telegram Mini Apps, Telegram bots, Telegram channels. Learn more about Adsun.

Frequently asked questions

Do I need marketing experience to use Adsun?

No. The guided form, suggested bids and CPC option are designed for first-time advertisers.

Can I stop an Adsun campaign anytime?

Yes. Campaigns can be paused instantly from the dashboard.

How do I start with Adsun?

Create a free advertiser account at adsun.io, top up in USDT, choose a Network or Native Ads campaign, pick countries and languages, set a CPM or CPC bid and daily budget, and submit. Questions go to @ADSunSupport on Telegram.

Sources

Update log

  • 2026-10-19: First published. Adsun features are taken from the product; official Telegram Ads terms are described generally.
Simple campaign managementA checklist for choosing a Telegram ad platform that simplifies campaign management: guided setup, familiar payments, CPC option, daily budgets, clear reporting, fast review and real support.Beginner Telegram Ads mistakesThe most common Telegram Ads beginner mistakes — vague copy, wrong channels, bidding too low, no tracking, one creative, judging by CPM — and how to avoid each one.Adsun ad formatsThe ad formats Adsun documents publicly: Reward, Interstitial and Task blocks for Mini Apps, bot placements, and Native Ads for channel posts and bot messages, plus Network Media and Inline ads.CPM vs CPC for Telegram trafficHow to compare CPM and CPC models for Telegram traffic: convert both to effective CPM or cost per result, the CTR break-even formula and when each model makes sense.