How do you create a Telegram group and grow it?

Create a Telegram group step by step, set permissions, topics and anti-spam bots, link it to a channel, grow members and monetize the community with sponsored posts, paid access and Adsun.

Become a publisher

Circle of orange avatars with speech bubbles around a phone with a plus group icon — creating a Telegram group

Content owner: Adsun Editorial & Ad Operations Team · Last verified: 2026-10-18

Quick answer

To create a Telegram group, tap the pencil or menu icon, choose ‘New Group’, add at least one contact, name the group and add a photo. Then make it public with a username or keep it private, set member permissions, turn on topics for large communities, add an anti-spam bot and pin your rules. Grow it by linking it to a channel, cross-promoting and running paid campaigns, then monetize with sponsored pinned messages, paid premium groups and a community bot or Mini App with Adsun ads.

Key takeaways

Creating a group takes a minute.
Permissions, rules and anti-spam bots keep quality high.
Topics organise large communities.
Monetize with sponsorships, paid access and Adsun-powered bots.

Create it

New Group → add a contact → name and photo.
Group settings → Group type → Public (username) or Private.
Permissions: what members may send, slow mode.
Enable Topics for forum-style groups.

Keep it healthy

Pinned rules post.
Anti-spam and captcha bots.
Several trusted admins with limited rights.
Welcome message with useful links.

Grow and earn

Create a free advertiser account at adsun.io, top up in USDT, choose Network or Native Ads, target countries and languages, bid on CPM or CPC and launch after review. Current minimums are on the pricing page.

For income, add sponsored pinned messages, a paid premium group, or a group bot or Mini App with Adsun ad blocks.

Metric definitions and formulas

CPM: Cost per mille: what an advertiser pays for 1,000 ad impressions.CPM = (Ad spend ÷ Impressions) × 1,000
CPC: Cost per click: average price an advertiser pays for one click.CPC = Ad spend ÷ Clicks
CTR: Click-through rate: the share of impressions that produced a click.CTR = (Clicks ÷ Impressions) × 100%
eCPM: Effective CPM: what a publisher earns per 1,000 impressions, whatever the pricing model.eCPM = (Publisher earnings ÷ Impressions) × 1,000
Fill rate: The share of ad requests that returned an ad.Fill rate = (Filled ad requests ÷ Total ad requests) × 100%

More terms in the glossary and the advertising metrics guide.

Worked example

Hypothetical example — not real Telegram or Adsun data

A new Mini App reaches 5,000 daily active users. Each user sees 3 rewarded ads a day = 15,000 impressions. At a $1.20 eCPM: 15,000 ÷ 1,000 × $1.20 = $18 per day, about $540 a month. The owner spends $100 on an Adsun CPC campaign at $0.05 per click = 2,000 clicks; 40% open the app = 800 new users, cost per user = $0.125. Replace every figure with your own data.

Adsun measurement methodology

Adsun counts an impression when an ad is rendered in a publisher block, a click when the user opens the ad destination, and a reward only after the server-to-server Reward URL confirms completion. Debug-mode traffic is excluded from billing and reports. Metrics are shown per platform, block and country in the partner and advertiser dashboards. Adsun does not publish aggregate network benchmarks in this guide; any number below marked “Hypothetical” is illustrative only. See the SDK documentation for integration details.

About Adsun

Adsun is a Telegram advertising network operated by Adsun. Products: Rewarded ads, Interstitial ads, Task ads, Native ads. Platforms: Telegram Mini Apps, Telegram bots, Telegram channels. Learn more about Adsun.

Start earning or growing with Adsun

Publishers earn USDT from Mini Apps, bots and channels. Advertisers reach Telegram users with CPM or CPC campaigns.

Become a publisher — sign up free Start advertising

Frequently asked questions

How many members can a Telegram group have?

Telegram groups support very large communities (up to around 200,000 members); for unlimited audiences use a channel.

Group or channel?

Groups are for discussion; channels are for broadcasting. Many communities link both.

Can I make money from a Telegram group?

Yes — see our guide on monetizing a Telegram group.

Sources

Update log

2026-10-21: First published. Telegram and TON features are described generally; check telegram.org and docs.ton.org for current rules.

Monetize a Telegram groupMake money from a Telegram group or community: sponsored pinned messages, paid membership, affiliate offers, a group bot with ads, events and services — without killing the conversation.Create a Telegram channelCreate a Telegram channel step by step on phone or desktop — name, username, description, settings — then grow it and make money with sponsored posts, Stars, subscriptions and Adsun.Grow your Telegram channelGrow a Telegram channel in 2026 with a clear niche, a posting schedule, Telegram search optimisation, cross-promotion, paid promotion on Mini Apps, bots and channels, and retention tactics.What is Telegram?Telegram explained: a cloud-based messaging app with chats, groups, channels, bots, Mini Apps, Stars and TON integration — why it grew past a billion users and how creators and businesses use it.