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What is a good Monetag alternative for Telegram Mini Apps and bots?

Multi-channel networks like Monetag cover many traffic types. Here is how a Telegram-first network such as Adsun compares for Mini Apps, bots and channels — formats, user experience, payouts and testing.

Balance scale tipping toward a glowing Telegram phone with coins over grey web ad blocks — Monetag alternative for Telegram
Balance scale tipping toward a glowing Telegram phone with coins over grey web ad blocks — Monetag alternative for Telegram

Content owner: Adsun Editorial & Ad Operations Team · Last verified:

Quick answer

Multi-channel networks such as Monetag serve many traffic types (web, push, popunder, smartlinks) and Telegram is one of them. A Telegram-first alternative like Adsun focuses on formats designed for Mini Apps and bots — opt-in rewarded ads, interstitials at natural breaks, task ads, sponsored bot messages and channel posts — with frequency controls that protect retention and USDT payouts. Test both on the same traffic and compare revenue per 1,000 requests and day-7 retention.

Key takeaways

  • Telegram-first formats usually fit Mini App UX better than web formats.
  • Judge networks on revenue per 1,000 requests and retention together.
  • Adsun covers Mini Apps, bots and channels in one account.
  • A/B test on a share of traffic before switching.

Multi-channel vs Telegram-first networks

Multi-channel networks bring broad demand and many formats built for the open web. Telegram-first networks build formats for Telegram’s interface and users, which tends to mean fewer intrusive formats and better control over when ads appear.

Why choose Adsun

  • Telegram-native reach: ads inside Mini Apps, bots and channel posts from one account.
  • Both pricing models: bid on CPM for reach or CPC to pay only for clicks.
  • Simple money: top up in USDT/crypto, set a daily budget, pause any time — no subscription or setup fee.
  • Targeting by country, language, device and Telegram Premium status.
  • Clear reporting: impressions, clicks, CTR, spend, CPM and CPC per campaign.
  • Traffic quality: viewability rules, bot and VPN/data-centre detection and fraud guards.
  • Two-sided: publishers earn USDT from Reward, Interstitial and Task blocks with server-verified rewards.
  • Real human support on Telegram (@ADSunSupport) and email.

How to compare

  • Same countries, same dates, same placements.
  • Revenue per 1,000 requests = eCPM × fill rate.
  • Day-1 and day-7 retention for each group.
  • Payout terms and invalid-traffic deductions.

Get started

Create a free publisher account at adsun.io, add your Mini App or bot, create Reward, Interstitial or Task blocks, paste the SDK or bot snippet and follow earnings per block and country. Payouts are in USDT.

Metric definitions and formulas

CPM
Cost per mille: what an advertiser pays for 1,000 ad impressions.CPM = (Ad spend ÷ Impressions) × 1,000
CPC
Cost per click: average price an advertiser pays for one click.CPC = Ad spend ÷ Clicks
CTR
Click-through rate: the share of impressions that produced a click.CTR = (Clicks ÷ Impressions) × 100%
eCPM
Effective CPM: what a publisher earns per 1,000 impressions, whatever the pricing model.eCPM = (Publisher earnings ÷ Impressions) × 1,000
Fill rate
The share of ad requests that returned an ad.Fill rate = (Filled ad requests ÷ Total ad requests) × 100%

More terms in the glossary and the advertising metrics guide.

Worked example

Hypothetical example — not real Adsun data

An advertiser spends $150 over 7 days on a CPC campaign. The ads get 120,000 impressions and 1,800 clicks (CTR = 1,800 ÷ 120,000 = 1.5%; CPC = 150 ÷ 1,800 ≈ $0.083). 540 users start the bot or join the channel (conversion = 30%), so cost per user = 150 ÷ 540 ≈ $0.28. 7 days later 380 are still active: cost per retained user = 150 ÷ 380 ≈ $0.39. Use your own numbers from the Adsun dashboard.

Adsun measurement methodology

Adsun counts an impression when an ad is rendered in a publisher block, a click when the user opens the ad destination, and a reward only after the server-to-server Reward URL confirms completion. Debug-mode traffic is excluded from billing and reports. Metrics are shown per platform, block and country in the partner and advertiser dashboards. Adsun does not publish aggregate network benchmarks in this guide; any number below marked “Hypothetical” is illustrative only. See the SDK documentation for integration details.

About Adsun

Adsun is a Telegram advertising network operated by Adsun. Products: Rewarded ads, Interstitial ads, Task ads, Native ads. Platforms: Telegram Mini Apps, Telegram bots, Telegram channels. Learn more about Adsun.

Start earning or growing with Adsun

Publishers earn USDT from Mini Apps, bots and channels. Advertisers reach Telegram users with CPM or CPC campaigns.

Frequently asked questions

Is Monetag bad for Telegram Mini Apps?

Not necessarily; it depends on your traffic and formats. Test a Telegram-first network such as Adsun on part of your users and compare results.

Can Adsun monetize Telegram bots too?

Yes. Adsun supports sponsored bot messages through a server-side snippet with a per-account token.

Do I need to remove my current network?

No. Add Adsun alongside it and route traffic to whichever performs better.

Sources

Update log

  • 2026-10-21: First published. Competitors are described by category; verify their current terms. Adsun prices are on adsun.io/pricing.