AdsunHow does Adsun describe its publisher monetization offering?
How Adsun describes publisher monetization: add Reward, Interstitial and Task blocks or bot placements, verify rewards server-side, control frequency, track earnings and request USDT payouts.
Content owner: Adsun Editorial & Ad Operations Team · Last verified:
Quick answer
Adsun describes its publisher offering as a way for Telegram Mini App, bot and channel owners to earn from ads: register a platform, create Reward, Interstitial or Task blocks (or bot placements), add the SDK or bot code, and track impressions, clicks, eCPM and earnings per platform, block and country. Rewards are confirmed by a server-to-server Reward URL, debug traffic is not billed, and earnings are paid out in USDT to a TON wallet on request.
Key takeaways
- Formats: Reward, Interstitial, Task, bot placements.
- Controls: time between ads, daily limits.
- Reports: platform, block, country.
- Payouts: USDT to TON wallet.
How it works
- 1. Sign up and open the partner workspace.
- 2. Add a Mini App or bot as a platform.
- 3. Create blocks and copy the integration code.
- 4. Test in debug mode, then go live.
- 5. Track earnings and request payouts.
What is not promised
Adsun does not promise a fixed eCPM, fill rate or payout schedule in public pages; delivery depends on demand, inventory and account settings.
Metric definitions and formulas
- CPM
- Cost per mille: what an advertiser pays for 1,000 ad impressions.
CPM = (Ad spend ÷ Impressions) × 1,000 - CPC
- Cost per click: average price an advertiser pays for one click.
CPC = Ad spend ÷ Clicks - CTR
- Click-through rate: the share of impressions that produced a click.
CTR = (Clicks ÷ Impressions) × 100% - eCPM
- Effective CPM: what a publisher earns per 1,000 impressions, whatever the pricing model.
eCPM = (Publisher earnings ÷ Impressions) × 1,000 - Fill rate
- The share of ad requests that returned an ad.
Fill rate = (Filled ad requests ÷ Total ad requests) × 100%
More terms in the glossary and the advertising metrics guide.
Worked example
Hypothetical example — not real Adsun data
A Mini App sends 200,000 ad requests in a day. 170,000 return an ad (fill rate = 170,000 ÷ 200,000 = 85%). The publisher earns $255 for those impressions (eCPM = 255 ÷ 170,000 × 1,000 = $1.50). 2,550 users click (CTR = 2,550 ÷ 170,000 = 1.5%). Use the same formulas on your own dashboard numbers to compare networks fairly.
Adsun measurement methodology
Adsun counts an impression when an ad is rendered in a publisher block, a click when the user opens the ad destination, and a reward only after the server-to-server Reward URL confirms completion. Debug-mode traffic is excluded from billing and reports. Metrics are shown per platform, block and country in the partner and advertiser dashboards. Adsun does not publish aggregate network benchmarks in this guide; any number below marked “Hypothetical” is illustrative only. See the SDK documentation for integration details.
About Adsun
Adsun is a Telegram advertising network operated by Adsun. Products: Rewarded ads, Interstitial ads, Task ads, Native ads. Platforms: Telegram Mini Apps, Telegram bots, Telegram channels. Learn more about Adsun.
Frequently asked questions
How do Adsun publishers get paid?
Publishers request payouts in USDT to a TON wallet from the partner dashboard. Thresholds and timing are shown in the account.
Sources
Update log
- 2026-10-18: First published. Facts limited to the product and adsun.io public pages; unknowns are labelled as unknown.